Why You Need a Vision Statement

It is easy to get distracted and lose sight of what is important. When we get disconnected from our life direction, other’s agendas may come before our own.

One way to stay focused is to create a Vision Statement. Creating a Vision Statement doesn’t eliminate distraction. It inspires us to focus on what matters. It clarifies “why” we do what we do with our life and business.

Vision provides clarity for the future while directing us to place our attention in the present.
If you have a clear vision of where you want to go, you are not as easily distracted by the many events, people, and agendas that can divert you.

A compelling vision statement can guide our way in periods of darkness. It can inspire us to deflect all the things that hold us back. A vision statement also makes the ups and downs less impactful. It keeps our focus on the prize.

What are the considerations in the creation of a Vision Statement?
First, include thoughts from your experiences that stimulate action and enthusiasm. Visualize your future where your basic needs are met and where there is complete satisfaction in knowing you accomplish your purposes.

Second, describe the starting point and present the path you took to reach your purpose or goal. Word pictures are the most common way to present the vision. Imagining overcoming the barriers we place in our own mind is powerful.

Third, we think vision has to be perfect. We believe we need the “right” vision, the perfect vision. The perfectionist in us needs to craft an ideal vision statement that’s absolute. This view causes us to fall into “paralysis by analysis” and wind up feeling “stuck” and doing nothing.

A vision statement can change and should never be absolute. This process doesn’t have to yield a “perfect” vision. Any vision is better than no vision. Whatever you create is not set in stone. It can evolve with you over time. It describes our view of a job well done.

Here are some elements to consider when you’re ready to create your personal vision statement:

Interest; The things you love to do and brings you joy. (ie: water activities, sports, music, travel etc)
What needs attention; What are the major categories of your life that always need your attention?
Strengths; What are you good at? What will help carry you forward?
Skills: What are the areas you want to cultivate that will in some way enrich your life experience?
Dreams: If this was your last day on earth, what would you regret not doing, seeing, or creating?
Profession: What are the things you must do to feel fulfilled in your work?

The goal of crafting your vision is to simply capture the things that are most important to you.  Do not rush through this process with the goal of completing your vision quickly.  Instead, allow the questions to process in your mind. You don’t need to use force to draw these answers out of you. You need only allow them to come forward.
Vision Statement Examples

Your vision statement can be a sentence or two.

Richard Branson’s vision is:
“To have fun in [my] journey through life and learn from [my] mistakes.”

Or your personal vision statement can be a page long. Here are a few samples of a long-form vision statement:

Sample 1

Each day I will uphold my values of serving others in all that I do. I am filled with vitality and passion when I am helping others achieve their goals and overcome their challenges. Each week I grow in the key areas of my life including coaching and teaching. I feel content and enriched each day because I capitalize on my natural strengths of compassion by finding people who struggle with their purpose in life. I’m continuously developing ways to connect with people that need what I can provide, all for the sheer joy of doing something I love doing.

My life has become more complete. I have more free time and I have a true purpose. Traveling to different destinations, fishing in many places, and spending more time with my wife and family is my ultimate reward. I will leave a positive lasting legacy.  My epitaph will say “He always gave more than he asked for”.

Allow your vision to paint a mental picture of your life five to 20 years from now.  Have it highlight what matters most to you, what you stand for and who you are committed to becoming.

Sample 2

I live life with fullness and purpose each day because I am serving others. Each day, I leave a positive impact in the lives of everyone I see because I listen and reflect with hope for their lives.

My time has become mine to enjoy because my purpose has been found. I have time to love and learn. I am able to travel, spend time with family and friends.  The completeness of enjoying my personal interest in outdoor adventures, tennis, and gardening gives me the freshness that allows me to be all that I dream.

Write it in the present tense so that it feels as if it exists right now.

When to Use Your Vision Statement

Once you have a draft of your personal vision statement, there are specific times to review it:

  • Revisit your personal vision statement at the start of the week.
  • Sunday night, take a few minutes to connect with your vision to prime you for the week ahead.
  • When you feel lost or confused, when you’re distracted by 10,000 things, pause and review your vision.
  • When you feel a part of you questioning the purpose and meaning of your life, remind yourself that you have created personal meaning. And return to your life vision.

Review it frequently until it becomes a part of you.

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